The Embrace – Orange

Sale price $45.00Regular price
Regular price $45.00
The Embrace – Orange
The Embrace – Orange
Sale price $45.00Regular price
Regular price $45.00

Vibrant, energetic, and impossible to ignore. The Embrace in Orange is for the confident individual who treats every day as an opportunity to stand out. Its bold, saturated hue adds a burst of sunshine to any bag while delivering the same reliable hook performance you expect from FAFA Concepts. Perfect for summer adventures and year-round optimism.

Supports up to 22 lbs / 10 kg
Dimensions: length 8.2 cm, width 5.5 cm, thickness 1.2 cm
Weight: 0.9 oz / 25g

Loved everywhere

What our customers say

Real reviews from shoppers across Amazon and Etsy.

◆ Amazon verified
★★★★★

A little pricey but it does the job and it’s sharp looking on my bags. I’m a true NY’er and nope we never place our bags on the floor. Now living in Florida and when out there is no place to put my bag even in my hair salon lol. So thank you!

◆ Amazon verified
★★★★★

This is the best gift ever... Practical, beautiful, functional and VERY Chic. I am going to give it to everyone for Christmas. I love the different colors, exactly as I thought it would be and even better in person. I wish they had corporate logos... makes a perfect corp gift for the holiday season and I want our company logo on it.

◆ Amazon verified
★★★★★

I love this hook. It works perfectly. I bought it to hang my water bottle and Yeti cup when I’m in the bathroom because sometimes the hooks they have on the bathroom door around the right size or are broken. It seems to hold a lot of weight. My Yeti is a 42oz and can get heavy. I don’t use it as a keychain because it’s a little big next to my tiny purse. I bought caviar/teak & cavier/onyx for my mom.

◆ Amazon verified
★★★★★

I initially just bought one and I ordered another one. I can hang my purse in the back of the headrest in the car. It is pretty secure for my purse size and I have a small tote bag. I love that I can just clip it around the purse handle when not in use so I won't lose it in my purse. It's pricey fir me but I think it's worth it. Nothing fancy but it works well.

◆ Amazon verified
★★★★★

I needed a hanger for my new bag but wanted something lightweight. This is perfect. It doesn't take up much room, is light, yet sturdy. It twists open into an "S" shape and holds up to 10k (the package says). The hanger came wrapped inside a very nice box. I bought the green color (because that's the color of $$$$) in hopes that the color will stand out and remind me not to leave it behind.

The Embrace – Teal
The Embrace – Teal
by MissGuidedTF
◆ Etsy purchase
★★★★★

Finally my bag never touches a nasty restaurant floor. Holds my heavy tote with zero wobble. Gorgeous too.

The HookUp — Gold
The HookUp — Gold
by Danielle R.
◆ Etsy purchase
★★★★★

Bought two — one for me, one for my mom. Feels like real jewelry, not a gadget.

◆ Etsy purchase
★★★★☆

Sturdier than I expected for how small it is. Lives clipped on my strap now.

◆ Etsy purchase
★★★★★

Arrived beautifully packaged. Everyone at brunch asked where I got it.

◆ Etsy purchase
★★★★★

Gifted it to my sister and immediately ordered one for myself. Elegant and useful.

◆ Etsy purchase
★★★★★

Quality is unreal for the price. Holds my work bag on the desk edge all day.

Our Process

How It Works

Keep Your Handbag Off The Ground So It Always Stays Clean And Safe. Live Your Best Life Without Ever Having To Worry Where Your Belongings Are. In Restaurants, Bars, Restrooms, Cars - We Got You Covered!

01
Slide

Loop the Hook through your bag strap. It lives on your bag now, ready before you need it.

02
Flip Open

Flip the heart or embrace, and it becomes an S-hook in one move. This mechanism is protected by 12 international patents across 8 countries.

03
Hook Onto Surface

Secure it on the table edge, bar rail, or desk. Glass, wood, metal, plastic, or any surface — up to 2 inches thick. Your bag stays secure.

04
Your Bag Stays With You

Your bag stays clean, secure, and within reach. Studies show restaurant floors carry bacteria equivalent to that on toilet seats. Hence, the floor is never an option.

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Where it happens

01 — 06

Restaurant / Dining

02 — 06

Car

03 — 06

Bar / Events

04 — 06

Office

05 — 06

Travel / Airport

06 — 06

Restroom

The problem

Glass tables, bar counters, no chair hook. Your bag ends up on the floor or awkwardly on your lap, cramping your space and your style.

✓ The FafaConcepts moment

The best purse hook for tables hooks onto the edge in one fluid move — no tools, no thought, no compromise. Your bag hangs clean, within reach, off the sticky floor.

The problem

Your bag slides off the passenger seat at every stop and turn. Contents spill. Expensive leather hits the dirty car floor. You arrive flustered.

✓ The FafaConcepts moment

A car bag hook that latches onto the headrest or seat frame keeps your bag secure through every stop and turn. Clean, upright, and within arm's reach.

The problem

Bar counters, cocktail tables — no safe surface in sight. Your bag touches sticky floors, gets kicked underfoot, or you clutch it all night.

✓ The FafaConcepts moment

A handbag hanger for bars lives on your bag, ready whenever you need it. One hook, any edge — your bag stays elevated, clean, and free.

The problem

Desk too narrow. The chair back too low. The floor is carpeted but still dirty from foot traffic. Your bag has nowhere dignified to go.

✓ The FafaConcepts moment

A bag hook for your desk clips onto the edge in seconds. Within reach. Off the ground. Your handbag stays pristine while you stay productive.

The problem

Airport seats, hotel room desks, unfamiliar surfaces everywhere. Your designer bag has no safe harbor in transient, unpredictable environments.

✓ The FafaConcepts moment

A travel purse hanger works on any surface up to 2 inches thick — glass, wood, metal, plastic. One tool, infinite destinations. Your bag stays protected everywhere.

The problem

The public restroom floor — the single most compelling handbag floor hygiene argument. Universally relatable, universally gross. No hook on the door, no safe ledge.

✓ The FafaConcepts moment

One motion. A purse hanger hooks over the door or stall wall — your bag never touches the floor. The ultimate why-use-a-bag-hanger moment, answered in seconds.

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